Founded in 1905 by Hans Wilsdorf and Alfred Davis, Rolex emerged as a pioneer in precision timekeeping. In 1926, it introduced the groundbreaking Oyster case, a sealed design ensuring water resistance. The 1930s witnessed the Perpetual movement, marking Rolex’s signature self-winding mechanism. The Submariner and Explorer collections debuted in the 1950s, while the Day-Date, featuring a day and date window, was introduced. The 1960s and 70s saw innovations like the Sea-Dweller for divers and the Cosmograph Daytona for race car drivers. Rolex’s prowess in precision led to its selection as the official timekeeper for motorsport events. The Rolex logo, a crown emblem, symbolizes excellence. Worn by figures such as Sir Edmund Hillary, Rolex’s legacy of achievement endures in its unwavering dedication to craftsmanship, innovation, and iconic design, solidifying its eminent status in horology.