Established in 1884 by Léon Breitling, the Breitling brand has a storied history in watchmaking. It gained prominence in the aviation industry during the 20th century, specializing in precision timepieces for pilots. Noteworthy historic dates include the introduction of the first wrist chronograph with a separate pusher in 1915, and the creation of the iconic Navitimer in 1952, featuring a circular slide rule for aviation calculations.

Breitling’s logo, known as the “winged B,” embodies its aviation heritage. Adopted in the 1950s, the stylized wings denote the brand’s association with aviation and precision timekeeping. The logo signifies Breitling’s commitment to accuracy, innovation, and its enduring connection to aviation enthusiasts and professionals.