Hublot’s “Art of Fusion” centers on the innovative blend of high-end and unconventional materials, a key to its pioneering spirit since 1980. By fusing luxury elements like gold with non-traditional ones such as rubber, and through a culture of collaboration and pioneering, Hublot has achieved notable innovations like Magic Gold and vibrant ceramics. This dedication to blending technology with design has been crucial to Hublot’s ability to constantly redefine the limits of watchmaking.