Rolex bracelet

Rolex was founded in 1905 by Hans Wilsdorf in London, originally as a watch distribution company. In 1910, Rolex became the first wristwatch brand to receive a Swiss chronometer certificate, establishing its reputation for precision. The company moved to Geneva in 1919 and introduced groundbreaking innovations like the waterproof Oyster case (1926) and the Perpetual rotor (1931). Iconic models like the Datejust, Submariner, and Daytona followed, cementing Rolex as a symbol of reliability and prestige. Today, Rolex remains one of the most recognized and respected luxury watch brands in the world.